Showing posts with label Gazette. Show all posts
Showing posts with label Gazette. Show all posts

Tuesday, 14 June 2016

Press coverage for clubs


There is a growing need for smaller clubs to get as much press coverage as possible.

The reason for such is that there is a direct correlation between press coverage received and the ability to earn income from sponsorships.

Thus MSSA has always tried to give its member clubs as much publicity as possible when reporting results and selecting teams.

However, it is often felt by MSSA that member clubs do not take advantage of MSSA as what they are entitled to.

For example, MSSA Regulations practically enforce MSSA to advertise a member club's events – as long as it does not clash with an MSSA event, and timeous notification is also given.

Not only does MSSA give member clubs coverage of club events, of teams doing well at provincial and national championships, but also gives clubs the opportunity of gaining extra coverage by hosting MSSA events.

Thus a number of clubs offer to host Regional Championships. Regional Championships, unlike Provincial and National Championships, do not require much infrastructure as at Regional Championships, host clubs may pick-and-choose which titles they intend to host.

Wednesday, 10 June 2015

Front page coverage of the 2015 MSSA MWEB Team eSports South Africa

Cosmos Gazette
The MSSA makes every effort to get as much media coverage for its events, teams and members.

This is borne out by volumes of newspaper cutting collected over the years.

But why go for newspapers - hasn't the digital media killed the print media?

Well, the answer is no, digital has not killed the print media, and in some places, print media is as strong as it ever was.

Print media also reaches an audience that digital media does not reach.

So, the MSSA will continue to advertise its events, its MWEB teams, etc. in  the print media.