Wednesday 7 June 2017

Tuluntulu Launches Exciting New Esports Channel – June 2017


Tuluntulu has announced its partnership with Mind Sports South Africa (MSSA) and has launched a new 24/7 educational TV channel called Mind Sports South Africa on the Tuluntulu app.
The Mind Sports South Africa (MSSA) is the official National  Federation for various mind sports in South Africa. MSSA owns all Regional, Provincial, and National Championships for the various games for which it is the custodian. The channel features games and championships and shares news, views, interviews to keep all updated about championships, clubs, schools, events, and the stars who play. There will also be local events and tournaments with some international esports content from the International e-Sports Federation (IeSF) – the official International Body for esports.
“Esports is growing at a phenomenal rate globally and Tuluntulu is delighted to partner with MSSA, the official national federation representing the esports community is South Africa.  They bring another quality 24/7 esports TV channel to our existing TV channels,” said Pierre van der Hoven Tuluntulu’s Founder and CEO.
“MSSA is excited to partner with Tuluntulu as it not only assists MSSA in developing all the games for which it is the custodian of which esports is showing the greatest growth, but also provides a valuable platform for our local MSSA content, as well as a platform to generate sustainability for MSSA and provide extra exposure for our sponsors and supporters of esports in Africa”, says Morizane Boyes, President, MSSA.

About Tuluntulu
Tuluntulu is one of the largest mobile content platforms targeting audiences in Africa, and globally, with African focused content. The app can be downloaded for free from the Google Play and iOS App stores; usage is free (no subscriptions), 100% free on Wi-Fi - with data costs only if connected via a mobile network (the low data setting consumes +-50MB/hr.). The “FREE” business model is designed to maximize audience reach and engagement. 

The platform currently has 41 x 24/7 streaming TV channels:
  • Children (SABC Children).
  • Comedy (Good4U).
  • Documentaries (Afridocs).
  • Entertainment (Africa365, 265MaxTV).
  • Education (BrainBoosters, Mindset Africa, Prof Matthew Lester TV, SABC Education, Spark4U, VTC,).
  • eSports (OPTV, Mind Sports South Africa (MSSA)).
  • Fashion (Fleur),
  • Lifestyle & Culture (Africa4U, AfrikTales).
  • Movies (Nolly4U).
  • Music (Mafrik).
  • News (tNews4U, Al Jazeera, Deutsche Welle English, Deutsche Welle Arabic, Deutsche Welle German, eNCA (not in RSA), France24 English, France 24 French, France24 Arabic, TV5 Monde (not in RSA), Voice of America (VOA), TRT World, TRT Arabic).
  • Politics (Democracy4U).
  • Public Affairs (BetterLife4U, Health4U).
  • Shopping (VerimarkTV).
  • Sports (AfricaSport4U, Mandinka, WildTVAfrica).
  • Religion (Hope Africa, Elev8).
  • Travel (AfricanHolidays4U).

Languages (other than English):
    • French – France 24, TV5 Monde.
    • Arabic – Deutsche Welle, France 24, TRT.
    • German - Deutsche Welle.

Tuluntulu also has 24 streaming radio stations.

The Tuluntulu app has now been downloaded over 493,000 times in 154 countries. The most popular countries being South Africa (26%); Nigeria (26%); Ghana (14%); Tanzania (13%) and Kenya (11%). The cumulative usage numbers since launch (August 2014) are as follows:
  • Over 16,6 million screen views
  • Over 3,3 million sessions
  • Over 85,7% returning users.
Tuluntulu has received a number of awards including:
  • Technology Top 100 Innovation award (2015;
  • Finalist in the MTN App of the Year Awards (2015);
  • Frost & Sullivan South African Video-On-Demand Customer Value Leadership Award (2015);
  • Best African App appsafrica Innovation Awards (2015);
  • Technology Top 100 2016 Emerging Enterprise Finalists in 3 categories including Excellence in Management of Innovation; Sustainability and Department of Science & Technology Director General Award for Overall Excellence;
  • Breakthrough Brand 2016 - Interbrand (global) / Facebook
  • In 2015, Tuluntulu was selected by Unilever Foundry 50 as one of the top 50 start-ups in the world.

For more information, please contact:
Pierre van der Hoven
Founder & CEO
Cell: 083 632 3296

About Mind Sports South Africa

Mind Sports South Africa (MSSA), founded in 1985, is a non-profit association and is affiliated to the Confederation of African Esports, the Fédération du Jeu de Dames, the International e-Sports Federation, and the International Wargames Federation. MSSA is the largest member based gaming organisation in South Africa and delivers national teams to international competitions on an annual basis.

For more information, please contact:
Colin Webster
General Secretary
Cell: 073 593 9451
Email: mindsportssa@iafrica.com

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